Atelier 78 is a creative operations studio helping independent artists bring meaningful merch and product ideas to life.

Rooted in values of sustainability, quality, and creative integrity, we design and develop curated merch capsules that translate an artist’s world into thoughtful, design-forward products.

With nearly 10 years of experience managing project development — from concept and design to sourcing, production, and delivery — we’ve worked across Asia and Europe, coordinating complex projects for a variety of creative clients. We bring global quality and local insight to every project.

Our focus is end-to-end execution: turning creative ideas into cohesive, sellable collections while taking care of all the operational complexity behind the scenes. This allows artists to stay focused on their craft, while we ensure their products are ready for their audience..

Driven by a passion for music and independent creativity, we exist to make your merch as intentional as your sound.